The U.S. Olympic Committee ("USOC") has a reputation for aggressively policing their exclusive rights to certain words, phrases, and symbols. And they have a special act of Congress to back them up.
The Ted Stevens Olympic & Amateur Sports Act (hereafter "the Act") grants the USOC the exclusive right to use the word "Olympic," and other Olympic related terms and symbols, and therefore the right to prohibit certain commercial or promotional uses by others. The Act allows the USOC to license use of the marks to contributors and suppliers of goods or services who wish to advertise that "the contributions, goods, or services were donated or supplied to, or approved, selected or used by [the USOC]."
(a) Exclusive Right of Corporation. ‒ Except as provided in subsection (d) of this section, the corporation has the exclusive right to use ‒
(1) the name "United States Olympic Committee";
(2) the symbol of the International Olympic Committee, consisting of 5 interlocking rings, the symbol of the International Paralympic Committee, consisting of 3 TaiGeuks, or the symbol of the Pan-American Sports Organization, consisting of a torch surrounded by concentric rings;
(3) the emblem of the corporation, consisting of an escutcheon having a blue chief and vertically extending red and white bars on the base with 5 interlocking rings displayed on the chief; and
(4) the words "Olympic", "Olympiad", "Citius Altius Fortius", "Paralympic", "Paralympiad", "Pan-American", "America Espirito Sport Fraternite", or any combination of those words. read more »